`

Author Topic: RUSTY=anti-sup?  (Read 121568 times)

H2Oman

  • Teahupoo Status
  • ******
  • Posts: 1227
  • supcontender
    • View Profile
    • Californiastandup.com
Re: RUSTY=anti-sup?
« Reply #180 on: January 12, 2011, 06:25:14 PM »
Quote
To all the folks commenting on the spread of bad SUP vibes--you are not alone in thinking that, in fact, I think just about the time you get good enough to actually ride a wave with something remotely approaching competence, you start noticing that an awful lot of people on a SUPs are behaving pretty badly, and stinking up the place with some pretty sorry waveriding. Maybe if anything good comes out of this shitstorm it could be that we all start thinking about how we might fix that. I think new SUP owners should exit the store with more than a board, leash and paddle. I can't think of any better place to intercept those folks and say "by the way, there are rules to how you do this, let me tell you about them". Of course that puts a burden on shop owners, but it shouldn't be that big a deal.

Just to side track for a moment - spurred by Bill's comment, but not attacking Bill -

Where are all these shitty SUP surfers that everyone is posting about??  Sure, you might occasionally find one or two at one of the busier lineups, but its rare.  You might also see a new longboarder, shortboarder or even a boogie boarder at these same places.  Really, I go to some busy surf spots and I really haven't come across many people who are standup surfing and that "kook-ish" that they shouldn't be there.   From experience, most that are new to standup are unable to even paddle competently get into the lineup when they are starting out, let alone thinking catching a wave at the bigger and busier spots.  If you are upset to see new surfers of any kind at places considered beginner or recreational spots, its time to get over yourself and maybe you need to move on to bigger and better breaks where you can showcase your awesomeness.

I'm a long way from impressing anyone with my surfing skills, but I'll be surfing my standup boards this weekend, not reading ads.

jdmotes

  • JD Motes
  • Teahupoo Status
  • ******
  • Posts: 1745
    • View Profile
Re: RUSTY=anti-sup?
« Reply #181 on: January 12, 2011, 06:31:39 PM »
 All they would have to do is re-work the ad so that the guy on the sup takes his paddle and smashes the incoming aerial surfer to smithereens right at the last second. Like swatting a fly. Then add a caption "Sweepers: cleaning the ocean one idiot at a time"...     Later,    JD
JD Motes/Water Bound Sports LLC
Florida; Ga; S.C; Sales Rep for:
Progressive SUP
Exocet SUP
Kona SUP
Epic Gear SUP Paddles and Accessories
Ke Nalu Precision SUP Paddles

lord_sup

  • Waikiki Status
  • *
  • Posts: 29
    • View Profile
    • Email
Re: RUSTY=anti-sup?
« Reply #182 on: January 12, 2011, 06:31:50 PM »
Let's not lose  sight of what has brought this all on.
I have surfed for 25 years and paddled for the last 7 or 8.  Hazy when I started, but it was long before there was  these gawd-awful asian import SUPs.  You either used an 11' Munoz softtop or you had one hand-built.
Those days girls would swim out to ask to try your board, surfers would ask you a million questions in the lineup.
The handfull of guys doing it grew up surfing, realized surf etiquette and it was smooth sailing.
Since then I have witnessed the sport boom, and the introduction of hundreds of persons that simply have no idea about surfing or etiquette.
I admit I paddle less now because I am disgusted and saddened.
When I do paddle several things go a long way;
1. Sit the f@k down.  Nothing is worse than having some guy wobbling over you if you are are surfer.
2. Remind surfers they have priority. It works, you let them know they have the right of way, they give waves. its called sharing. just try it. If you dont like this concept go to an empty lineup.
3. Choose where you paddle and know your ability!!!!. If you fall during a session you probably are not good enough to be out with surfers. I rarely fall to the point where I wear a sweathsirt if its cold and even worn an iPod on smaller days..  You dont need a wetsuit unless its 40 degrees out. You should be able to kickturn into a wave with 1 to 3 FORWARD strokes (not backwards please!)

I love paddling, there was a point I paddled 5 days to every day I surfed, but truth is the sport has gotten out of control. Thats why we see backlash.
Just imagine if jetskis showed up at your fav paddling spot and started wavejumping....

totally agree with all points listed. I don't post here often due to so many insta watermen and the bad attitudes towards surfers. I'm very competent in both sup and prone surfing and still never venture into a crowded lineup. It's just common courtesy these days. just too crowded and even though I have developed a strong skillset, I still feel uneasy in a crowd. The jetski analogy is spot on.

WaikikiDairyQueen

  • Waikiki Status
  • *
  • Posts: 14
    • View Profile
Re: RUSTY=anti-sup?
« Reply #183 on: January 12, 2011, 06:38:52 PM »
Big Blue, c'mon. Reading comprehension 101. Where oh where, in my postingw have I encouraged bullying tactics or beat downs. I'm talking 50 years ago, that if I didn't tow the line, then I was told that my actions were unacceptable or I was cuff'd behind the ear, like slapping your own head and getting rid of a fly. It seems now days, if you try and convey simple words to someone, your told to piss off and mind your own business. Of course, there are other options then, certainly not mine to take advantage of. Hell, I'm on Medicare (lol). All I've been trying to say, if you don't educate the bozo's, then you deserve what you get out in the water. If the Surf Shops / manufactures don't step up and help educate "the newbies" then this poop, will continue untill some truely get hurt.

Same for the guy up in Canada selling snowboard equipment. Take the $$$ to the bank, cut um loose on a hill, the kids runs into someone because he's unable to CONTROL, his equipment. Perhaps the "SELLER, should be liable as well as they "rider"?


Lots to think about Big Blue.

PonoBill

  • Cortez Bank Status
  • *****
  • Posts: 25358
    • View Profile
Re: RUSTY=anti-sup?
« Reply #184 on: January 12, 2011, 09:10:37 PM »
Waikiki,
Ok, now we're back on line. Take it easy on our buddy in Canada, he's the leading edge on making people understand the responsibility that comes with the gear you buy and where you use it. But as a fellow geezer I relate to telling someone they're out of line and being told to piss off. I had a guy threaten to kick my ass one time on Manzanita beach because I told him it was dangerous to let his kid play on logs that were being splashed by waves.

What!!

Oh well. It's a big world. Maybe we'll have a good swell tomorrow and this will all be a memory.
Foote 10'4X34", SIC 17.5 V1 hollow and an EPS one in Hood River. Foote 9'0" x 31", L41 8'8", 18' Speedboard, etc. etc.

Dub_G

  • Malibu Status
  • **
  • Posts: 90
    • View Profile
    • Email
Re: RUSTY=anti-sup?
« Reply #185 on: January 12, 2011, 10:05:50 PM »
When you point out irresponsible/reckless behavior in the line up, is that called whining? No, it is an attempt to keep order and educate for the well being/safety of the wave riding community and our shared resources.

I see calling this ad out like the action I have mentioned above. There is a legitimate reason to confront this advertisement; it is reckless and lacks respect.

The artists' written response definitely demonstrates a disturbing lack of respect, not to mention possible schizophrenic issues.

Recklessness and lack of respect are what contribute to the breakdown of order in the lineup. To not call this out would be negligent in my opinion, just like situations in the lineup sometimes. If no one calls out bad behavior, the situation gets worse over time. It's easy to say it's no big deal and do nothing.

Maybe the graphic designers, marketeers and business men don't know or care about what really happens in the lineups.

Big Thanks to those who spoke up responsibly here.

PS - Choosing to not buy rusty products is definitely not whining, it is ACTION.
« Last Edit: January 12, 2011, 10:35:56 PM by Dub_G »

pdxmike

  • Cortez Bank Status
  • *****
  • Posts: 6186
    • View Profile
Re: RUSTY=anti-sup?
« Reply #186 on: January 12, 2011, 10:36:44 PM »
Too many people seem to be framing this as a fight between the rich, old businessmen and lawyers of the standup world, on the one hand, and their opposites--surfers and their core ally, Rusty, which is out to save the world through sustainable boardshorts. 

But look at what Rusty--the company--is.  Rusty the boardshaper sold off his name and clothing line years ago. But even Rusty Clothing isn't its own company.  It is part of Rusty North America, part of the Rusty brand worldwide, and even that is in turned owned by a holding company named "R...& Everything Else, Inc. led by CEO Geoff Backshall.  Rusty Clothing doesn't even make its own clothes.  It licenses that to La Jolla Group, Inc. which manufactures Rusty Clothing, Lost Clothing, Metal Mulisha Clothing and O'Neill Clothing. 

So when you look at who owns Rusty Clothing, look at these people--quoted from the West Australian, April 1, 2010:

A Perth barrister suing the directors of international surf wear brand Rusty travelled to the US in 2008 without their knowledge in a bid to sabotage a business deal for his benefit, a court heard yesterday.

Philip George Clifford is suing Rusty's parent company, Vegas Enterprises, and directors Geoff Backshall and Rod Hart in the Federal Court in Perth over allegations they duped him into buying more than $2.5 million worth of shares in Vegas in late 2006.

Mr Clifford has accused the directors of misrepresenting Vegas' liabilities and financial underperformance when they invited him to buy 641,000 shares, and says repeated requests for financial information were not adequately answered.

Vegas and its directors have argued Mr Clifford was well aware of all the relevant information, because he was the company's long-time legal adviser and at one stage a chairman of one of its related entities.


http://au.news.yahoo.com/thewest/business/a/-/wa/7010108/rusty-plaintiff-tried-to-sabotage-business-deal-court-told/

Vegas Enterprises is yet another business entity associated with Rusty.

So at the top of Rusty is the same world of business, lawyers, lawsuits, etc. that people are associating with SUPs.  People whining about the small surf shop in Canada, or the lawyer out in Orange County on his SUP, may want to consider this.

I'm not saying there's anything wrong with business, lawyers, etc. but don't think of Rusty as anything other than part of that world. 

Glider

  • Guest
Re: RUSTY=anti-sup?
« Reply #187 on: January 13, 2011, 07:34:17 AM »
Contacts made, e-mails sent, very little replies.  Found the rusty world to be very fragmented.  Typical bureacartic mess.  They know how we feel.  Lots of products to buy from other manufactures.  The freedom to buy where & what you please.  Time to move on, my buddy Phil and I paddled a small cove 3 miles noth of P B light house yesterday 2-4 ft sunny smooth waves. no surfers, loads of fun. Time to move on.  Wag more bark less, get back to having fun !   How about he video of smoooooothe ! 

PonoBill

  • Cortez Bank Status
  • *****
  • Posts: 25358
    • View Profile
Re: RUSTY=anti-sup?
« Reply #188 on: January 13, 2011, 09:15:55 AM »
I took a look back at this thread this morning (it's raining like hell, nothing much else to do) to see what lessons I could take from it. One thing is extremely clear. In a social environment ("social" being the internet meaning) the old rules of PR and marketing don't work. In fact they are dangerous as hell. 

By page 6 the noise level was dying, the outrage had passed, Randy was posting porn, people were joking around and kvetching at each other. Then PDX posted the response he got from the Rusty Clothing president, couched in boilerplate PR speak.

The irritation clearly went up a notch and people started being focused again on taking action. On page 9 our new friend Charlie posted a response that I'm saving in my personal book titled "Never, ever, ever do this". Reading the posts afterward shows this was basically a big bucket of gasoline tossed on a dwindling fire. The goofball graphic artist post was a second, smaller bucket but served as an effective counter to show how empty Charlies post really was. That would go into the "never, ever, absolutely never do this" book.

A last year I started writing a book on internet marketing, I was about six chapters in when I decided it was arrogant blather and a waste of time that I could spend surfing, or clipping my fingernails. The working title was "Listen" and the overall notion was that you can't lie in a social network and get away with it. In one way communications like TV, Radio, newspapers and magazines the big lies work fine because most people just swallow it and the dissenters can't be heard.

On the web, people jump right into your shit, pull your pants down and expose your shortcomings. Like here. This would have been a great example for my otherwise boring book.

When I was running my advertising agency, if someone asked me what I did for a living I said "I tell lies about other people's products for money". If I were still doing that I'd have to add "Then the web came along and spoiled everything".
Foote 10'4X34", SIC 17.5 V1 hollow and an EPS one in Hood River. Foote 9'0" x 31", L41 8'8", 18' Speedboard, etc. etc.

kwhilden

  • Sunset Status
  • ****
  • Posts: 465
    • View Profile
    • Sustainable Surf
    • Email
Re: RUSTY=anti-sup?
« Reply #189 on: January 13, 2011, 12:00:01 PM »
Bill,
Nice summary and excellent insight. Thank you for posting it.

It's sunny here in socal, with 0-1' high waves.  I hear there are some pretty big waves headed to Hawaii in week.
Sustainable Surf

Dub_G

  • Malibu Status
  • **
  • Posts: 90
    • View Profile
    • Email
Re: RUSTY=anti-sup?
« Reply #190 on: January 13, 2011, 12:37:12 PM »
So true Pono Bill. It's great to see once in a while that a responsible voice/opinion of the people can still get thru all the spin saturating our world today. No matter the topic, i've noticed internet forums can serve like a town hall meeting this way, when not overly censored or flooded with trolls.

I get the impression some folks think discussing this topic still is somehow wrong, with pleas to 'move on'. Nobody is forcing anyone to read this thread. Please respect that there may be some value to discussing this responsibly for some of us. It is rewarding to gain legit insight and learn, and it can be applied to improving the world we live in.

I had a great surf (surfboard) on O'ahus north shore yesterday (despite wild weather) and feel fortunate that I can still discuss this issue here if I choose. People can post here about difficult topics and still live happy, positive and productive lives ;). Thanks again to those who took time to address this issue in a responsible manner.  :)

« Last Edit: January 13, 2011, 12:49:13 PM by Dub_G »

WaikikiDairyQueen

  • Waikiki Status
  • *
  • Posts: 14
    • View Profile
Re: RUSTY=anti-sup?
« Reply #191 on: January 14, 2011, 10:54:49 AM »
From experience, most that are new to standup are unable to even paddle competently get into the lineup when they are starting out, let alone thinking catching a wave at the bigger and busier spots
------------------------------------------------------------------------------------------------
Bingo! We have a winner!  But they DO, get into the line up and have NO idea of what there doing. The surfboad shops take the cash, say, "have a nice day", ching,ching and another uninformed person is thrown into the boiling pot. I'm only takling about surfing and not what they do on lakes, or the more inland waterways. You gentlemen who are complaining about the Rusty ad need to take responsibility for your sport of SUPing. Educate the newbies, not just give them a 5 minute speel, give them the rules of the road, the basics of SURFING.
How many of you surf'd, BEFORE taking up SUP riding? Do any of you know, the basic rules of surfing. There aren't that many. It's not that hard. Why aren't these being taught by you gentlemen if you find the Rusty ad not to your liking.
Educate, before paddles start swinging, people start getting hurt, going to the Hospital and lawyers getting involved.
A hui hou

Kevin

  • Rincon Status
  • ***
  • Posts: 204
    • View Profile
Re: RUSTY=anti-sup?
« Reply #192 on: January 14, 2011, 11:34:31 AM »
Let's not lose  sight of what has brought this all on.
I have surfed for 25 years and paddled for the last 7 or 8.  Hazy when I started, but it was long before there was  these gawd-awful asian import SUPs.  You either used an 11' Munoz softtop or you had one hand-built.
Those days girls would swim out to ask to try your board, surfers would ask you a million questions in the lineup.
The handfull of guys doing it grew up surfing, realized surf etiquette and it was smooth sailing.
Since then I have witnessed the sport boom, and the introduction of hundreds of persons that simply have no idea about surfing or etiquette.
I admit I paddle less now because I am disgusted and saddened.
When I do paddle several things go a long way;
1. Sit the f@k down.  Nothing is worse than having some guy wobbling over you if you are are surfer.
2. Remind surfers they have priority. It works, you let them know they have the right of way, they give waves. its called sharing. just try it. If you dont like this concept go to an empty lineup.
3. Choose where you paddle and know your ability!!!!. If you fall during a session you probably are not good enough to be out with surfers. I rarely fall to the point where I wear a sweathsirt if its cold and even worn an iPod on smaller days..  You dont need a wetsuit unless its 40 degrees out. You should be able to kickturn into a wave with 1 to 3 FORWARD strokes (not backwards please!)

I love paddling, there was a point I paddled 5 days to every day I surfed, but truth is the sport has gotten out of control. Thats why we see backlash.
Just imagine if jetskis showed up at your fav paddling spot and started wavejumping....

totally agree with all points listed. I don't post here often due to so many insta watermen and the bad attitudes towards surfers. I'm very competent in both sup and prone surfing and still never venture into a crowded lineup. It's just common courtesy these days. just too crowded and even though I have developed a strong skillset, I still feel uneasy in a crowd. The jetski analogy is spot on.

  I'd like to share your uncrowded lineup on my SUP.  Can you please tell me where it is?

Kevin

  • Rincon Status
  • ***
  • Posts: 204
    • View Profile
Re: RUSTY=anti-sup?
« Reply #193 on: January 14, 2011, 11:37:44 AM »
From experience, most that are new to standup are unable to even paddle competently get into the lineup when they are starting out, let alone thinking catching a wave at the bigger and busier spots
------------------------------------------------------------------------------------------------
Bingo! We have a winner!  But they DO, get into the line up and have NO idea of what there doing. The surfboad shops take the cash, say, "have a nice day", ching,ching and another uninformed person is thrown into the boiling pot. I'm only takling about surfing and not what they do on lakes, or the more inland waterways. You gentlemen who are complaining about the Rusty ad need to take responsibility for your sport of SUPing. Educate the newbies, not just give them a 5 minute speel, give them the rules of the road, the basics of SURFING.
How many of you surf'd, BEFORE taking up SUP riding? Do any of you know, the basic rules of surfing. There aren't that many. It's not that hard. Why aren't these being taught by you gentlemen if you find the Rusty ad not to your liking.
Educate, before paddles start swinging, people start getting hurt, going to the Hospital and lawyers getting involved.
A hui hou

Hey, I know the rules of surfing and I get dropped in on by hodads on longboards and shortboards, thinking they're cool dropping in on the SUPer.  I've even had 'em try to push me off my board.  It don't work that way.  I'm riding and they're swimming.  No violence, those fools were just out-surfed. 

WaikikiDairyQueen

  • Waikiki Status
  • *
  • Posts: 14
    • View Profile
Re: RUSTY=anti-sup?
« Reply #194 on: January 14, 2011, 12:43:28 PM »
Hey, I know the rules of surfing and I get dropped in on by hodads on longboards and shortboards, thinking they're cool dropping in on the SUPer.  I've even had 'em try to push me off my board.  It don't work that way.  I'm riding and they're swimming.  No violence, those fools were just out-surfed.
------------------------------------------------------------------------------------------------
"Hey", is how you converse? Same way in the water too? Name calling? "it doesn't work that way. I'm riding and they're swimming" Keep perpetuating, the ugliness thats out there & the ME, ME, ME attitude.
old"BALD" hodad
« Last Edit: January 14, 2011, 01:17:14 PM by WaikikiDairyQueen »

 


SimplePortal 2.3.7 © 2008-2022, SimplePortal